This package is for…
- Video and photo-based campaigns
- Marketing videos
- Advertising campaigns
- Music videos
- Brand films
- Film trailers
- Content creation for digital marketing campaigns
We will conceptualise and execute the right video and photo campaign for your brand/project that is in line with your brand identity and speaks to your target audience, handling all logistics and production.
Visual Language: Define the visual style of the campaign, including color palettes, typography, imagery, and other design elements that will be used throughout the campaign.
Messaging and Tone: Clarify the messaging of the campaign and ensure the tone of voice used in the campaign is consistent with that message, the brand's personality and also resonates with the target audience. This involves market research of the demographic, their interests and preferences.
Concept Development: Initial ideation and concept development for the campaign, ensuring that the creative vision is strong and well-defined, and all elements are cohesive and impactful.
Storyboarding: Crafting a high-impact narrative for the target audience by outlining the actions taking place in each scene, carefully considering every shot and frame in the campaign, incorporating key visuals and branding elements (logos, colour palettes, and typography), developing dialogue and voice over scripts, details about camera angles, shot types (wide, medium, close-up), sound effects and a call to action.
Photography and videography: Capture and attain photography and videography needed to tell the story in the campaign be it in-house captured shots or licensed photos and videos.
To enquire about this package, send us an email to creative@m3r-studio.co.uk with the subject “Creative Direction” and a breakdown of your project or brand.
